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Sales: 8:30 AM - 7:00 PM
Sales: 8:30 AM - 7:00 PM  Service/Parts:
Service Department closed 12pm – 1pm Monday through Friday
11397 Helen Richards Dr Gulfport, MS 39503 (228) 273-4442
11397 Helen Richards Dr, Gulfport, MS 39503
Sales: (228) 256-4042
Service: (228) 256-4032 | Parts: (228) 256-4026
2020 Toyota Prius

Uncover the Fuel-Efficient New Prius at Allen Toyota in Gulfport

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2020 Toyota Prius Sedan for Sale in Gulfport, MS

For Biloxi and Mississippi City drivers who need a fuel-efficient sedan to get them around town every day, the 2020 Toyota Prius is an excellent option. This impressive car offers a combination of versatility, driveability and practicality that is all but impossible to find in any other vehicle in its class.

If you would like to take an up-close look at the new Prius, all you need to do is stop by the Allen Toyota showroom in Gulfport, MS, during regular business hours. Our friendly representatives will be more than happy to give you the grand tour.

One of the first things that you will notice about the 2020 Prius is its elegant exterior styling. From its LED accent lights to its 15-inch alloy wheels, just about every element of this remarkable vehicle was designed to turn heads as it drives around Long Beach or Cuevas.

The new Prius is available in seven unique and vibrant colors, including Electric Storm Blue, Supersonic Red and Blizzard Pearl, so you should have no trouble finding one that will look perfect parked in your driveway at night.

As you might expect, the 2020 Prius is also loaded with innovative tech features. The employees here at Allen Toyota believe that you will be especially impressed by its Qi-compatible wireless charging station. This helpful piece of technology allows you to charge up your cell phone without needing to plug it in.

At Allen Toyota, we offer a wide range of competitive financing options on every new Prius that we sell. To find out which payment plans you are eligible for, just fill out and submit our brief online credit application form.





Keeping Biloxi Drivers Safe on the Road

The 2020 Toyota Prius is equipped with a wide range of safety tools and features, such as:




Advanced Airbag System


Vehicle Stability Control


Integrated Backup Camera






Enjoy the Benefits of Buying a New Prius from Allen Toyota

When you buy a 2020 Prius from Allen Toyota in Gulfport, MS, you won’t just drive home with a safe and stylish new sedan. You will also leave with the ToyotaCare maintenance plan. This package is completely free and covers all of your new vehicle’s maintenance needs for up to 2 years.

Of course, the benefits of shopping at Allen Toyota don’t end there. We also offer a lifetime powertrain warranty on every new Toyota that we sell. So, if you should have any trouble with the engine or transmission of your 2020 Prius in the future, you can feel confident that our skilled technicians will get you back on the road before too long.


Available Trims:


  • L

    2020 Toyota Prius L eco

    Starting MSRP*: $23,770*

    • Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV85/ECO/POWER Modes; 96 hp @ 5200 rpm (71 kW @ 5200 rpm) 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm)
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: Hybrid system net power: 121 hp (90kW)
    • Fuel Economy: 58/53/56 MPG City/Highway/Combined EPA Estimated. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2020 TOYOTA PRIUS L eco KEY FEATURES

      • Interior Features: Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, Fabric-trimmed front seats; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), Tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV85/ECO/POWER Mode indicators, Upper door trim with chrome accent, soft-touch door armrest area with chrome accent interior door handles, Smart Key System on driver's door with Push Button Start, Power windows with auto up/down, Power door locks, Matte-black center console with armrest and storage compartment, One front 12V auxiliary power outlet, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, and Two front and two rear cup holders; two front and two rear bottle holders.

      • Exterior Features: Bi-LED projector low- and high-beam headlights with auto-off feature, LED Daytime Running Lights (DRL) with on/off feature, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, 15-in. 5-spoke alloy wheels with full wheel covers and P195/65R15 tires, Washer-linked variable intermittent windshield wipers, and Color-keyed roof-mounted shark-fin antenna.

  • LE

    2020 Toyota Prius LE

    Starting MSRP*: $24,980*

    • Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV85/ECO/POWER Modes;
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm) Hybrid system net power: 121 hp (90kW)
    • Fuel Economy: 54/50/52 MPG City/Highway/Combined EPA Estimated. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2020 PRIUS LE KEY FEATURES

      • Interior Features: Smart-flow climate control system with pollen filtration, Smart-flow climate control system with pollen filtration 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, Fabric-trimmed front seats with extended seatback pockets; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), Tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV/ECO/POWER Mode indicators, Upper door trim with chrome accent, soft-touch door armrest area with chrome accent interior door handles, Smart Key System on driver's door with Push Button Start, Power windows with auto up/down, Power door locks, Matte-black center console with armrest and storage compartment, Cargo area tonneau cover, One front 12V auxiliary power outlet, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders.

      • Exterior Features: Bi-LED projector low- and high-beam headlights with auto-off feature, LED Daytime Running Lights (DRL) with on/off feature, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, 15-in. 5-spoke alloy wheels with full wheel covers and P195/65R15 tires, Washer-linked variable intermittent windshield wipers, Intermittent rear window wiper, Color-keyed roof-mounted shark-fin antenna

  • XLE

    2020 Toyota Prius XLE

    Starting MSRP*: $27,820*

    • Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV85/ECO/POWER Modes;
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm) Hybrid system net power: 121 hp (90kW)
    • Fuel Economy: 54/50/52 MPG City/Highway/Combined EPA Estimated. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2020 PRIUS XLE KEY FEATURES

      • Interior Features: Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, SofTex®-trimmed41 heated front seats with extended seatback pockets; 8-way power-adjustable driver's seat with power lumbar support; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), SofTex®-trimmed heated tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV/ECO/POWER Mode indicators, Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome accent interior door handles, Smart Key System on three doors with Push Button Start and remote illuminated entry, Power windows with auto up/down, Power door locks, Auto-dimming rearview mirror with HomeLink, Semi-gloss black center console with armrest and storage compartment, Cargo area tonneau cover, One front 12V auxiliary power outlet, Qi-compatible wireless smartphone charging with charge indicator light, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders

      • Exterior Features: Bi-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, Power tilt/slide moonroof with sliding sunshade (Available as part of an option package), 17-in. 5-spoke alloy wheels with titanium-finished wheel inserts and P215/45R17 tires, 15-in. alloy wheels with P195/65R15 tires (Available as part of an option package), Rain-sensing variable intermittent windshield wipers, Intermittent rear window wiper, Color-keyed roof-mounted shark-fin antenna


  • Limited

    2020 Toyota Prius Limited

    Starting MSRP*: $32,200*

    • Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV85/ECO/POWER Modes;
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm) Hybrid system net power: 121 hp (90kW)
    • Fuel Economy: 54/50/52 MPG City/Highway/Combined EPA Estimated. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2020 TOYOTA PRIUS Limited KEY FEATURES

      • Interior Features: Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, SofTex®-trimmed heated front seats with extended seatback pockets; 8-way power-adjustable driver's seat with power lumbar support; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), SofTex®-trimmed heated tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV/ECO/POWER Mode indicators, Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome accent interior door handles, Smart Key System55 on three doors with Push Button Start and remote illuminated entry, Power windows with auto up/down, Power door locks, Auto-dimming rearview mirror with HomeLink, Semi-gloss black center console with armrest and storage compartment, Cargo area tonneau cover, One front 12V auxiliary power outlet, Qi-compatible wireless smartphone charging with charge indicator light, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders.

      • Exterior Features: Bi-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, Adaptive Front-Lighting System (AFS) with auto-leveling headlights, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, Power tilt/slide moonroof with sliding sunshade (Available as part of an option package), 17-in. 5-spoke alloy wheels with titanium-finished wheel inserts and P215/45R17 tires, 15-in. alloy wheels with P195/65R15 tires, (Available as part of an option package), Rain-sensing variable intermittent windshield wipers, Intermittent rear window wiper, Color-keyed roof-mounted shark-fin antenna.

  • LE AWD-e

    2020 Toyota Prius LE AWD-e

    Starting MSRP*: $26,380*

    • Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV85/ECO/POWER Modes;
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm) Hybrid system net power: 121 hp (90kW)
    • Fuel Economy: 54/50/52 MPG City/Highway/Combined EPA Estimated. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2020 PRIUS LE AWD-e KEY FEATURES

      • Interior Features: Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, Fabric-trimmed front seats with extended seatback pockets; 6-way adjustable driver's seat; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), Tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV/ECO/POWER Mode indicators, Upper door trim with chrome accent, soft-touch door armrest area with chrome accent interior door handles, Smart Key System on driver's door with Push Button Start, Power windows with auto up/down, Power door locks, Matte-black center console with armrest and storage compartment, Cargo area tonneau cover, One front 12V auxiliary power outlet, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders.

      • Exterior Features:Bi-LED projector low- and high-beam headlights with auto-off feature, LED Daytime Running Lights (DRL) with on/off feature, LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, 15-in. 5-spoke alloy wheels with full wheel covers and P195/65R15 tires, Washer-linked variable intermittent windshield wipers, Intermittent rear window wiper, Color-keyed roof-mounted shark-fin antenna.

  • XLE AWD-e

    2020 Toyota Prius XLE AWD-e

    Starting MSRP*: $28,820*

    • Engine: 1.8-Liter, 4-cylinder Aluminum DOHC 16-Valve with Variable Valve Timing with intelligence (VVT-i), EV85/ECO/POWER Modes;
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 96 hp @ 5200 rpm (71 kW @ 5200 rpm), 105 lb.-ft. @ 3600 rpm (142 N•m @ 3600 rpm) Hybrid system net power: 121 hp (90kW)
    • Fuel Economy: 54/50/52 MPG City/Highway/Combined EPA Estimated. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2020 PRIUS XLE AWD-e KEY FEATURES

      • Interior Features: Smart-flow climate control system with pollen filtration, 4.2-in. color dual Multi-Information Display (MID) with customizable screens including Energy Monitor, Hybrid System Indicator and ECO Score, ECO Savings Record, Drive Monitor, ECO Wallet, ECO Diary, climate control, driver support systems and audio system content, SofTex®-trimmed heated front seats with extended seatback pockets; 8-way power-adjustable driver's seat with power lumbar support; 4-way adjustable front passenger seat, 60/40 split fold-down rear seats with center armrest, Full-Speed Range Dynamic Radar Cruise Control (DRCC), SofTex®-trimmed41 heated tilt/telescopic steering wheel with audio, Multi-Information Display (MID) and Bluetooth® hands-free phone controls, Digital instrumentation with speedometer, fuel gauge, odometer, current and average fuel economy, distance to empty, shift-position indicator and EV85/ECO/POWER Mode indicators, Soft-touch upper door trim with chrome accent, SofTex®-trimmed door armrest area with chrome accent interior door handles, Smart Key System on three doors with Push Button Start and remote illuminated entry, Power windows with auto up/down, Power door locks, Auto-dimming rearview mirror with HomeLink, Semi-gloss black center console with armrest and storage compartment, Cargo area tonneau cover, One front 12V auxiliary power outlet, Qi-compatible wireless smartphone charging68 with charge indicator light, Extendable dual sun visors with illuminated vanity mirrors, Rear dome light and cargo area light, Two front and two rear cup holders; two front and two rear bottle holders

      • Exterior Features: Bi-LED projector low- and high-beam headlights with auto on/off feature, LED Daytime Running Lights (DRL) with on/off feature, Adaptive Front-Lighting System (AFS) with auto-leveling headlights(Available as part of an option package), LED taillights and stop lights, LED clearance lights, Active grille shutter, Color-keyed outside door handles, Heated power outside mirrors with folding feature, Power tilt/slide moonroof with sliding sunshade (Available as part of an option package), 17-in. 5-spoke alloy wheels with titanium-finished wheel inserts and P215/45R17 tires, 15-in. alloy wheels with P195/65R15 tires (Available as part of an option package), Rain-sensing variable intermittent windshield wipers, Intermittent rear window wiper, Color-keyed roof-mounted shark-fin antenna
*MSRP excludes the Delivery, Processing, and Handling Fee of $1045 for Cars (Yaris, Yaris iA, Yaris Liftback, 86, Corolla, Corolla iM, Corolla HB, Camry, Camry HV, Prius LB, Prius c, Prius Prime, Avalon HV), $1,245 for Small/Medium Trucks, SUVs and Van (C-HR, RAV4, RAV4 HV, Highlander, Highlander HV, 4Runner, Sienna, Tacoma), $1,595 for Large SUVs (Sequoia, Land Cruiser), and $1,595 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Actual dealer price will vary. Source: BuyAToyota.com
Offer Expires 07-31-2050.
J. Allen Toyota
11397 Helen Richards Dr, Gulfport MS, 39503
Sales: (228) 256-4042 | Service: (228) 256-4032
Sales: 8:30 AM - 7:00 PM
Service: 7:00 AM - 6:00 PM
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